Animal Awareness

APRIL - MAY 2022

Animal Awareness

The “ANIMALS ARE NOT TOYS” is to raise awareness of animal cruelty for SPCA advertising.The design is the head of an animal on a stuffed body of a stuffed toy with an effective slogan and concerning facts about animal abuse.These mockups use many using layers of masks, blending modes, and adjustment layers in Adobe Photoshop. It is uniformed to promote a serious message and an eye-catching image to the appropriate market.

Type of Project

Brand Campaign
Applications

Adobe Photoshop

Adobe InDesign
Challenges

I edited the image of the face of a real animal to the body of a stuffed toy. I also struggled to Photoshop blend mode the face and bodies of the animals. I had a hard time finding the perfect photos.
Solutions

I constantly ask for feedback and try different photoshop techniques to match the images. I also tried using different pictures to fit with the composites which took a lot of time.

APRIL - MAY 2022

Animal Awareness

Type of Project

Applications

Challenges

Solutions